Family Promise Chief Operating Officer Sandy Miniutti recalls a lesson from her father that charities should adopt today.
As a child, I remember my father often saying to me in his deep, authoritarian voice, “Hey kid, always pay yourself first.”
What he meant by that was to be sure to put money away for a rainy day. So, starting when I was pretty little, I squirreled away a little bit of the money I’d get for my birthday from a relative. As I got older, I continued the practice and saved some of my babysitting money and then part of my lifeguard salary. It wasn’t always easy to save when my friends wanted to go to the mall or go see a movie, but for the most part, I followed my dad’s advice.
Last year, I was at a financial sustainability seminar for nonprofits and the concept of paying yourself first came up. The speaker made a strong argument for why charities must follow this principle. And it dawned on me that while I’ve long believed that charities should have a rainy day fund, I never thought of it as the same exact rule my father taught me as a child.
Maybe, like me, you can recall that influential person in your life that taught you the importance of saving. But even if you can’t, I want you to consider how important this concept is for charities and why donors should support them in their endeavor to squirrel away a little money now and then – even when it might be a difficult choice to make (like when I had to forgo a trip to the movies to see E.T.).
When I worked at Charity Navigator, we measured each charity’s working capital ratio – essentially its rainy day fund. We recommended that charities keep a good six months to a year of reserves to fall back on for when times get tough. Why? Because sustainable charities have the flexibility and strength to plan strategically and pursue long-term objectives.
I know this to be true from first-hand experience. Once, I worked at a group that forgot to pay itself first when times were good. When revenue unexpectedly dried up, and with virtually no savings in the bank, the organization was constantly scrambling to make payroll and meet other short-term financial obligations. I saw with my own eyes how such organizations are not well-positioned to excel and make good on their missions.
Charitable giving will always ebb and flow. And charities can’t always predict when it will constrict. So, if you want to ensure that your favorite charity can weather the next storm, then advocate that they build a reserve. Moreover, step up to the plate to help fund their plan to save. You could even go so far as to tell the charity that you’d like them to save a percentage of your next donation for the future. Working together in this way, donors can help charities build the necessary reserves to avoid having to cut their programs or reduce their staff the next time giving dips.
So, I’ll end this post with my own twist on my father’s words of wisdom, “Hey charities, always pay yourself first.”